What is a Reputation Score?

Your reputation score is a simple number that tells you how customers really see your business. Here's everything you need to know.

Simple Definition

A reputation score is a single number (0-100) that summarizes what customers think about your business based on reviews, ratings, and online mentions.

Understanding Your Score

A (90-100)
A Grade
Excellent reputation with overwhelmingly positive feedback
A
B (80-89)
B Grade
Good reputation with mostly positive reviews and mentions
B
C (70-79)
C Grade
Average reputation with mixed feedback and room for improvement
C
D (60-69)
D Grade
Below average reputation that needs attention
D
F (Below 60)
F Grade
Poor reputation requiring immediate action
F

What Goes Into Your Score?

⭐

Review Ratings

Average star ratings across Google, Yelp, Facebook and other platforms

📝

Review Sentiment

Analysis of positive vs negative language in customer reviews

🗣️

Online Mentions

What people say about your business across social media and forums

📊

Volume & Recency

How many reviews you have and how recent they are

🔄

Response Rate

How actively you engage with customer feedback

🎯

Consistency

How consistent your reputation is across different platforms

Why Your Score Matters

Customer Impact

•
92% of consumers read online reviews before visiting a business
•
88% trust online reviews as much as personal recommendations
•
72% won't consider a business with ratings below 4 stars

Business Impact

•
Higher scores lead to more customers finding and trusting your business
•
Better reputation helps you charge premium prices
•
Good scores improve your search engine rankings

How to Improve Your Score

Quick Wins

  • ✓Ask happy customers to leave reviews
  • ✓Respond to all reviews, especially negative ones
  • ✓Fix issues mentioned in negative reviews

Long-term Strategy

  • ✓Consistently deliver excellent customer service
  • ✓Monitor mentions across social media
  • ✓Track your score regularly to spot trends

Ready to know your score?

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